Berrada’s Ambitious Vision
Manchester United CEO Omar Berrada remains steadfast in his “Project 150” vision, aiming for the club to celebrate its 150th anniversary in 2028 by winning both the men’s Premier League and Women’s Super League (WSL) titles, as shared in an interview with United We Stand fanzine, published June 18, 2025. Despite United’s worst top-flight finish since 1973-74 (15th in 2024-25) and a 16-point gap to WSL champions Chelsea, Berrada believes the dual-title goal is achievable. “We’ve just finished 15th, and it seems impossible. But why not aim for it?” he said, emphasizing a structured timeline to focus efforts.
Building a Title-Winning Squad
Berrada outlined a plan to leverage two or three summer transfer windows to build a Premier League-contending team, starting with the 2025-26 season. “Nobody says we don’t want to win until 2028. We’re setting a target with a specific timeframe,” he noted. United’s 2025 signings, including Matheus Cunha (£62.5m) and ongoing pursuits of Viktor Gyökeres and Bryan Mbeumo, reflect this ambition, despite financial constraints from missing European football, per Sky Sports. Berrada also reaffirmed commitment to the women’s team, stating, “If you’re wearing the United shirt, you must win,” echoing minority owner Jim Ratcliffe’s philosophy.
Amorim-Guardiola Comparison
Berrada, who joined United from City Football Group in 2024, drew parallels between head coach Ruben Amorim and Manchester City’s Pep Guardiola. Amorim, who arrived from Sporting CP in November 2024, has faced a tough start, with United losing the Europa League final to Tottenham and struggling in the Premier League (44 goals scored, second-lowest). “It was difficult in Pep’s first year,” Berrada said, recalling Guardiola’s trophyless 2016-17 season. “People doubted his vision, but he stuck to his principles, and the club backed him.” Berrada believes Amorim, with 65% possession and 1.8 xG per game at Sporting, can replicate this with time.
What’s Next?
United’s 2025-26 Premier League fixtures, released June 18, 2025, will map Amorim’s path, starting August 16 against Crystal Palace, per BBC Sport. The men’s team, bolstered by Cunha and potential signings like Gyökeres, aims to climb from 15th, while the women’s team, third in 2024-25, targets Chelsea’s WSL dominance. Berrada’s focus on infrastructure, including Old Trafford’s planned 100,000-capacity rebuild, and youth development (e.g., Alejandro Garnacho) supports the 2028 goal. Fans on X are optimistic about Amorim’s potential, with @MUFCRumours citing Berrada’s Guardiola comparison, but demand quicker progress. The Club World Cup, starting June 18, offers an early test.
